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화제의 신간

Poor Economics (Hardcover)
Esther Duflo
 38,170원


The 5 Levels of Leadership (Paperback)
존 맥스웰 지음
 15,280원

Demand: How to Discover It, Exploit It, and Why Everything Depends on It (Paperback)
에이드리언 J. 슬라이워츠키 지... 7,490원

That Used to Be Us (Perfect Paperback)
토머스 L. 프리드먼 지음
 16,640원

2011 베스트!






Brandwashed (Paperback)
마틴 린드스트롬 지음
 18,160원


Disciplined Dreaming (Hardcover)
Josh Linkner
 35,010원

Poke the Box (Hardcover)
Godin, Seth
 17,920원

신간알림

베스트셀러: 최근 일주일간 가장 많이 판매된 도서입니다.
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1.  
 
Stumbling on Happiness (Paperback)
대니얼 길버트 지음 / Vintage
20,080원(20%off)/1,010점
2.  
 
This Is Marketing : You Can't Be Seen Until You Learn to See (Paperback)
세스 고딘 / Penguin Publishing Group
20,080원(20%off)/1,010점
3.  
 
The Frictionless Organization: Deliver Great Customer Experiences with Less Effort (Hardcover)
빌 프라이스 / Berrett-Koehler Publishers
41,320원(20%off)/2,070점
4.  
 
Economics and Consumer Behavior (Paperback)
Angus Deaton / Cambridge Univ Pr
58,830원(18%off)/2,950점

5.  
 
New Directions in Behavioral Pricing Research (Hardcover)
Chezy Ofir / World Scientific Publishing Company
155,590원(18%off)/7,780점
6.  
 
Maladaptive Consumer Behavior: Theory, Research, and Intervention (Hardcover, 2024)
Ingrid Martin / Palgrave Macmillan
248,380원(10%off)/7,460점
7.  
 
Enhancing and Predicting Digital Consumer Behavior with AI (Hardcover)
Thomas Heinrich Musiolik / Igi Global
558,720원(18%off)/27,940점
8.  
 
AI Impacts in Digital Consumer Behavior (Hardcover)
Thomas Heinrich Musiolik / Igi Global
459,700원(18%off)/22,990점

9.  
 
Marketing Innovation Strategies and Consumer Behavior (Paperback)
Belem Barbosa / Igi Global
380,350원(10%off)/11,420점
10.  
 
Marketing Innovation Strategies and Consumer Behavior (Hardcover)
Belem Barbosa / Igi Global
459,700원(18%off)/22,990점
11.  
 
The Customer Tomorrow: Strategies for Keeping Pace with Rapidly Changing Behaviors, Technologies, and Expectations (MP3 CD)
Knowledge@wharton / Ascent Audio
59,390원(18%off)/2,970점
12.  
 
The Customer Tomorrow: Strategies for Keeping Pace with Rapidly Changing Behaviors, Technologies, and Expectations (Audio CD)
Knowledge@wharton / Ascent Audio
35,340원(18%off)/1,770점

13.  
 
Economic Development and Consumption Patterns in Asian Countries (Hardcover, 2024)
Shashika D. Rathnayaka / Springer
217,330원(10%off)/6,520점
14.  
 
Six Networking Strategies for Entrepreneurs: Networking 101 for new startups and first-time entrepreneurs (Paperback)
Matt (Handshakin) Holmes / Independently Published
12,550원(18%off)/630점
15.  
 
Consumer Behavior in Practice: Strategic Insights for the Modern Marketer (Paperback, 2024)
Eugene Y. Chan / Palgrave Macmillan
108,650원(10%off)/3,260점
16.  
 
The Paradox of Choice - How More Options Lead to Less Satisfaction (Paperback)
Viruti Shivan / Viruti Shivan
26,850원(18%off)/1,350점

17.  
 
Plunkett's Consumer Products, Cosmetics, Hair & Personal Services Industry Almanac 2024: Consumer Products, Cosmetics, Hair & Personal Services Indust (Paperback)
Jack W. Plunkett / Plunkett Research
620,980원(10%off)/18,630점
18.  
 
The Customer of the Future: 10 Guiding Principles for Winning Tomorrow's Business (Paperback)
Blake Morgan / HarperCollins Leadership
28,270원(18%off)/1,420점
19.  
 
Consumer Behaviour : Understanding Consumers in a Digital Landscape (Hardcover)
Jean-Eric Pelet / Kogan Page
262,170원(18%off)/13,110점
20.  
 
Consumer Behaviour : Understanding Consumers in a Digital Landscape (Paperback)
Jean-Eric Pelet / Kogan Page
80,230원(18%off)/4,020점

21.  
 
Retail Marketing: Contemporary Approaches to Retailing in the Digital and Experience Economy (Hardcover)
Sarah Montano / Kogan Page
248,950원(18%off)/12,450점
22.  
 
Retail Marketing: Contemporary Approaches to Retailing in the Digital and Experience Economy (Paperback)
Sarah Montano / Kogan Page
73,550원(18%off)/3,680점
23.  
 
Fostering Consumer Well-Being: Theory, Evidence, and Policy (Hardcover, 2024)
Fatih Sonmez / Springer
248,380원(10%off)/7,460점
24.  
 
Marketing Mastery: Winning Strategies for Driving Sales and Growth (Paperback)
M. K. Arman / Independently Published
21,190원(18%off)/1,060점

25.  
 
Redefining Retail: 10 Guiding Principles for a Post-Digital World (MP3 CD)
주셉페 스틸리아노 / Ascent Audio
64,990원(18%off)/3,250점
26.  
 
Redefining Retail: 10 Guiding Principles for a Post-Digital World (Audio CD)
필립 코틀러 / Ascent Audio
65,050원(18%off)/3,260점
27.  
 
HOW DO YOU LIKE IT? Customer Services: Standardisation or Personalisation?: New Edition (Paperback)
Victoria Schaal / Independently Published
12,710원(18%off)/640점
28.  
 
Household Demand for Consumer Goods in Developing Countries : A Comparative Perspective with Developed Countries (Paperback)
Eliyathamby A. Selvanathan / Routledge
71,310원(18%off)/3,570점

29.  
 
The Routledge Handbook of Digital Consumption (Paperback, 2 ed)
Rosa Llamas / Routledge
78,440원(18%off)/3,930점
30.  
 
Market Process and Market Order: From Human Action, But Not of Human Design (Paperback)
Rosolino A. Candela / Lexington Books
62,080원(10%off)/1,870점
31.  
 
The Paradox of Plenty: Existential Strategies for Decisive Living (Paperback)
Casper Brix / Casper Brix Pedersen
23,960원(18%off)/1,200점
32.  
 
Personalization and Customer Retention Strategies (Paperback)
Henry E. Parkins / Independently Published
28,290원(18%off)/1,420점

33.  
 
Handbook of Organizational Performance, Volume I : Foundations and Advances (Hardcover)
더글러스 존슨 / Routledge
231,850원(18%off)/11,600점
34.  
 
Market Dynamics and Strategies in a Post-Crisis World: Navigating a World in Flux (Hardcover)
Vinita S. Sahay / World Scientific Publishing Company
195,200원(18%off)/9,760점
35.  
 
Mass Behaving: Unlocking the Power of Branding with Archetypes (Hardcover)
Joseph Szala / Szalapalooza, LLC
42,410원(18%off)/2,130점
36.  
 
Lilliput Land: How Small Is Driving India's Mega Consumption Story (Hardcover)
Rama Bijapurkar / Penguin Business
32,510원(18%off)/1,630점

37.  
 
Globalized Consumer Insights in the Digital Era (Paperback)
Fatih Sahin / Igi Global
380,350원(10%off)/11,420점
38.  
 
Globalized Consumer Insights in the Digital Era (Hardcover)
Fatih Sahin / Business Science Reference
459,700원(18%off)/22,990점
39.  
 
Economics and Human Behaviour : A Rejoinder to Social Psychologists (Paperback)
Philip Sargant Florence / Routledge
49,910원(18%off)/2,500점
40.  
 
Irreplaceable: How to Create Extraordinary Places That Bring People Together (MP3 CD)
Kevin Ervin Kelley / Ascent Audio
59,390원(18%off)/2,970점

41.  
 
Irreplaceable: How to Create Extraordinary Places That Bring People Together (Audio CD)
Kevin Ervin Kelley / Ascent Audio
52,310원(18%off)/2,620점
42.  
 
Marketing 6.0: The Future Is Immersive (MP3 CD)
필립 코틀러 / Ascent Audio
59,390원(18%off)/2,970점
43.  
 
Marketing 6.0: The Future Is Immersive (Audio CD)
필립 코틀러 / Ascent Audio
52,310원(18%off)/2,620점
44.  
 
Value Co-Creation Processes in Circular Firms: Beyond Organizational Boundaries (Hardcover)
Beatrice Re / Palgrave Macmillan
69,840원(10%off)/2,100점

45.  
 
Advanced E-Commerce Business Questions and Analytical Hints (Paperback)
Goraga, Zemelak / Zemelak Goraga
46,650원(18%off)/2,340점
46.  
 
Sexuality in Marketing and Consumption : Queer Theory, Feminist Research, and Intersectionality (Hardcover)
Athanasia Daskalopoulou / Routledge
231,850원(18%off)/11,600점
47.  
 
Beyond Piggly Wiggly: Inventing the American Self-Service Store (MP3 CD)
Lisa C. Tolbert / Tantor Audio
59,390원(18%off)/2,970점
48.  
 
Beyond Piggly Wiggly: Inventing the American Self-Service Store (Audio CD)
Lisa C. Tolbert / Tantor Audio
66,460원(18%off)/3,330점

49.  
 
This Is Personal: The Art of Delivering the Right Email at the Right Time (MP3 CD)
Brennan Dunn / Ascent Audio
59,390원(18%off)/2,970점
50.  
 
This Is Personal: The Art of Delivering the Right Email at the Right Time (Audio CD)
Brennan Dunn / Ascent Audio
52,310원(18%off)/2,620점


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